Instagram is one of the fastest-growing social media platforms out there. With over a billion users and incredible engagement levels, Instagram should be part of any social media marketing strategy – especially when you consider that 80% of accounts on the platform are following at least one business. Marketers have never been more interested in the Instagram app and how to use it.
Keep Reading for Tips on how to Grow Your Business on Instagram!
Being a regular poster is one of the most important ways how businesses use social media for marketing. To keep things simple – the more you post, the more followers and likes you stand to get.
One key to knowing how to market on social media is knowing how often to post. A study, conducted by Tailwind, showed accounts that posted at least once per day receive more likes and followers than those that post less.
The Instagram timeline runs on a series of complex algorithms that make consistency the critical element to having your post appear in front of followers. If your posts are getting shared and engaged with regularly, then chances are Instagram will put your posts to the top of feeds.