With data stretching over 54,000 business listings in 146 cities, we looked closely at the top ten results for 41 of the most commonly searched business keywords to find an incredibly strong correlation: Reviews absolutely help your search ranking in Google.
Quantity + Rating = Ranking
This analysis shows us plainly that number of reviews and the higher the rating you have affect your local listing ranking. Increasing both of these will help you secure your spot in the coveted local 3-pack.
More Reviews = Higher Ranking
The highest ranked listings on Google’s local search average 38 reviews, while the lowest ranked listings average only 14.3 reviews. This shows that more reviews are obviously valued higher in ranking results.
Higher Rating = Higher Ranking
The top ranked listings on Google’s local search results average a rating of 3.7 stars. The lowest ranked listings average a 3.0 rating. Again, a higher rating obviously contributes to a higher ranking.
Here is a table of each keyword used in the analysis. See if your business category is listed below to find out the average review count and rating across the country.
Keywords A - G
Keywords H - O
Keywords P - Z
|Real Estate Agent||5.1||2.6☆|
We help you build positive reviews on your site of choice and then market directly to these customers to keep the cycle going.
We start once a customer finishes a sale with you. We provide small cards for your employees to hand out detailing a discount or special you’re comfortable providing customers for a return visit. The customer then needs to text the number on the card to receive their discount.
After the customer texts in, we filter the customers into those who had a positive experience and those with a negative one. Positive experiences are directed to your website of choice to leave a review, while negative experiences are sent only to your inbox to handle directly.
On top of your positive reviews flowing, every customer who texts in to our system for your initial discount agrees to receive marketing text messages from you up to 4 times a month. Now you will be able to send weekly updates on your Tuesday specials directly to your customer base with an average 93% open rate.
of Google's local listings are rated 3 stars or lower
of all reviews are for Car Dealers, Hotels, and Restaurants
the average rating of the top ranked listing
of local listings have less than 5 reviews
BUILD YOUR REVIEWS & RETARGET YOUR HAPPY CUSTOMERS
We make it as easy as possible for your existing customers to give you more positive reviews. Not only that, these same happy customers join a text messaging marketing list for you to retarget up to 4 times a month. Learn more by contacting us below.